Pleasanton, Calif. – Legendary, “Sound of Summer” rock band, The Beach Boys, are announced as an official headliner of the Big O Tires Concert Series during the 2026 Alameda County Fair, held from June 19-July 12, 2026. Their concert will be held on Wednesday, July 1, 2026 at 8pm.
Synonymous with California rock and surf culture, The Beach Boys have been topping the charts since their debut in 1961 with hits like “Surfin’ USA”, “Good Vibrations”, and “Kokomo”.
“The Big O Tires concert series is one of the main attractions every year during the Alameda County Fair,” says Marketing Director, Kristin LaPorte. “A wide variety of musical acts are being selected so there will be a concert everyone can look forward to this year. We’re especially excited to have The Beach Boys here to help celebrate the 250th anniversary of America along with the Fair.”
In addition to the summer concert series, guests can look forward to all their Fair favorites returning in 2026, including the best Fair food, carnival rides, exciting action sports programming, shopping, animals, and more.
Soon, Fair fans can purchase tickets at a majorly discounted rate with the annual Black Friday and Cyber Monday Fair ticket sale beginning Wednesday, November 26 and lasting through Tuesday, December 2 at midnight. Fair fans can receive savings of over 80%, including the Fair paying all processing fees. Discounts apply to admission, season passes, the annual Wine Fest in the gardens, and more.
Fair season passholders receive early access to purchase concert tickets before the general public. General public sales for The Beach Boys, along with other exciting artists yet to be announced, begin December 12, 2025.
2026 Alameda County Fair Information
ALL PRICES INCLUDE PROCESSING FEES
Dates: June 19-July 12, 2026 | Open Wednesday-Sunday
Hours: 12pm-11pm daily
Carnival Hours: Wednesday-Sunday, 1pm to closing
Concerts: 8pm-9:15pm nightly, except July 4
Drone Show: 9:30pm following every concert
Movies on the Lawn: Nightly at 6pm, including July 4
2026 Fair Black Friday and Cyber Monday Sale Pricing (November 26 – December 2, 2025):
- General (13-61) – $14.40
- Seniors (62+) – $11.70
- Kids (6-12) – $11.70
- Season Pass (admission for all 18 days, plus concert early access) – $40.50
- Premium Season Pass (admission for all 18 days with PARKING, plus concert early access) – $81
Advanced Sale (December 3, 2025 – June 18, 2026):
- General (13-61) – $17.60
- Seniors (62+) – $14.30
- Kids (6-12) – $14.30
- Unlimited Carnival + Sky Ride wristbands – Coming Soon
- Sold online only through June 18, 2026
- Must be purchased at a Butler Kiosk inside the Fair starting June 19, 2026
- Season Pass (admission for all 18 days, plus concert early access) – $52.80
- Premium Season Pass (admission for all 18 days with PARKING, plus concert early access) – $99.55
Regular Gate Admission* (Starting June 19 – July 12, 2026):
- General (13-61) – $19.80
- Seniors (62+) – $16.50
- Kids (6-12) – $16.50
- Children 5 and Under – FREE
- General Parking – $15
- Unlimited Carnival + Sky Ride wristbands – Coming Soon
- Sold online only through June 18, 2026
- Must be purchased at a Butler Kiosk inside the Fair starting June 19, 2026
Promotions and Special Days
- Pet Food Drive and $1 Ride Day: Wednesday, June 24 – Bring new, unopened pet food items to benefit Valley Humane Society and receive FREE one general admission for June 24 plus carnival $1 rides, all until 5pm
- Feed the Need Food Drive and $1 Ride Day: Wednesday, July 1 – one FREE general admission for July 1 with the donation of 4 non-perishable food items to benefit the Alameda County Community Food Bank plus carnival $1 rides, all until 5pm
- $1 Ride Wednesdays: (Wednesdays, June 24, July 1, July 8) – $1 rides until 5pm
- First Responder’s Day July 4: Free general Fair admission with ID until 5pm
- Throwback Thursdays (TBT): (Thursdays, June 25, July 2, July 9) – general admission price is $11 until 5pm
- $3 Fair Food Bites: (Thursdays, June 25, July 2, July 9) – Select fun-sized Fair treats just $3 each, until 5pm
- $6 Wednesday: July 8 – $6 admission ticket, online and at the gates until 5pm
- Children 5 and Under: FREE general admission ALL DAY, EVERYDAY
- Military Appreciation: One FREE general Fair admission with valid Military ID, ALL DAY, EVERYDAY
*Subject to change.
The Alameda County Agricultural Fair Association, a 501(c)(3) non-profit organization, produces the annual Alameda County Fair without any tax funding from the government. It is ranked one of the top 50 North American Fairs and the 7th largest fair in California.
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